The Church is the Medium: So the Gospel is (Part 2/2)

Over in part one of this post I bounced off Shane Hipps' assertion that the Church is the medium of the Gospel to explore what that means the Gospel isn't.
Having done that, it helps us to see then, what the Gospel is. And just like last time, don't expect to see a list of "if this isn't in your Gospel you've got it right/wrong" items. This isn't about what's in the Gospel; but about the "isness" of the Gospel.

The Church is the Medium: So the Gospel is not... (Part 1/2)

In his popular book Flickering Pixels, Shane Hipps draws the following conclusion:

If God's chosen medium for his message was the person of Jesus Christ, and the church is the body of Christ, that means God has chosen the church to extend his revelation in a special way...If the medium is the message, the message of the gospel is conveyed by the medium of the church's life in the world.

You cannot separate the medium from the message. The church is simply an expression of the Gospel. The church is sent to be - not just to proclaim - a message of healing and hope to the world.

We are the message.

But how does this shape how we understand the message? That is, how does it shape how we see what the Gospel is?